Palm Beach Eye Surgeon Personal Branding

On location in Palm Beach, Florida! Jason J. Gorscak, M.D., of See Vision Eye Institute, needed a full set of Personal Branding portraits for his newly established, state of the art surgical practice. We had so much fun shooting around town and in his office!

This session is a great example of using the pre-session Branding Analysis to map out how the photoshoot is going to be executed. We knew we wanted a large range of images - from über professional in a suit and tie all the way to the surgical look. Working at his desk and working with clients were also priority looks we wanted to achieve.

Dr. Gorscak is a leading eye professional and will undoubtedly be using these images for his website, social media and, my favorte, magazine covers! He wanted the brand to showcase as sophisticated, innovative, modern, and polished. I think we did it! Plus, I just love his tag line: Our commitment is to provide you with the vision you need for the life you want, all while prioritizing your well-being.

Contact me for your own customized Personal Branding Experience.

MUA: Scharon Isse, West Palm Beach, Florida